75% of marketers believe that AI-enabled search engines will positively impact their blogs, and 68% predict that their site will get more traffic. Only 9% believe this will harm blog traffic (Source: https://www.hubspot.com/marketing-statistics)
Source: HubSpot State of Marketing Report
39% of marketers list optimizing on-page content based on keywords as their top SEO strategy
Source : HubSpot State of Marketing Report
Source : HubSpot State of Marketing Report
80% of Gen Z, 62% of millennials, 66% of Gen X, 35% of Boomers, and 52% of the general population primarily use mobile search
Source : HubSpot State of Marketing Report
29% of marketers list SEO as a top trend they leverage